Services
1. Research & Insight-Led Design
"I enjoy the blend of design research, ethnographic interviews, and participatory methods to uncover cultural and user insights, then translate them into strategic narratives."
"I enjoy the blend of design research, ethnographic interviews, and participatory methods to uncover cultural and user insights, then translate them into strategic narratives."
Featured Work:
Transformation Design | Social Media (UX research, trend insights)
Research + Data Visualization + Storytelling (2022) (insight synthesis into narrative-driven visuals)
Research + Film + Culture Study (2020) (ethnographic lens in visual storytelling)
2. Content Strategy & Editorial
"I LOVE to build editorial systems, compelling narrative arcs, and speculative storytelling, whether as zines or publications, balancing tone, insight, and structure."
"I LOVE to build editorial systems, compelling narrative arcs, and speculative storytelling, whether as zines or publications, balancing tone, insight, and structure."
Featured Work:
Eros & Echo | Magazine Editorial + Publication + Content (2025)
Juvenoia | A Trend Zine on Regressing to Cope (2025)
Words In Design (2023)
3. Presentation Design & Data Visualization
"I thrive on crafting narratives from complex data, designing elegant, brand-aligned decks for internal and external communications."
"I thrive on crafting narratives from complex data, designing elegant, brand-aligned decks for internal and external communications."
Featured Work:
Sanofi Data Visualization (2019)
Research + Data Visualization (2019)
4. Branding, Logo & Identity
"I design expressive brand systems, logos, and visual identities that capture brand essence with clarity and impact."
Featured Work:
Rebranding Belif(2023)
Fiction Logo Design (2024)
Brand Study (2025)
5. Creative Direction & Multi-Platform Storytelling
"I lead the creative vision across format and media, conceptualizing installations, events, experiential storytelling, and cross-platform narratives."
"I lead the creative vision across format and media, conceptualizing installations, events, experiential storytelling, and cross-platform narratives."
Featured Work:
Evoque | Creative Direction (2025)
Rationalize | Concept Design + Packaging + Branding (2025)
Exhibit, Visual Display and Identity Design (2017)
6. UX Research & Experience Design
"I collaborate on user flows, wireframes, and prototypes, ensuring design solutions are intuitive, inclusive, and informed by research."
Featured Work:
TED | UX Research & Design (2024)
Spotify UX Concepts (2024)
Transformation Design | Storage (2024)
7. Workshops & Facilitation
"I trust creative and strategic sessions, leading co-creation, ideation, and insight synthesis workshops for the best outcomes."
I have designed and co-facilitated workshops that bring stakeholders and users into the design process. My experience spans rebranding workshops and new product development sessions for companies, as well as participatory research workshops to surface insights. I’ve also co-facilitated product testing and concept testing workshops, helping teams validate ideas, refine prototypes, and align on strategic next steps.